An accessibility study conducted last month (via UK’s Webuser magazine) reveals that “not one of the UK’s top 30 retail websites meets the minimum requirements for website accessibility.” These retailers include the likes of Amazon, Dell, Expedia, Apple, PC World and British Airways. See the full list.
Some of the findings include:
- Just two sites, Apple Computer and John Lewis, of the 30 tested, provided appropriate text descriptions for all images which helps people who are blind or partially sighted understand the purpose of visual content;
- 29 websites did not use shortcut links to help people with serious physical impairments navigate through a page.
This finding follows a recent ruling on a lawsuit against Target.com, which has woken up American e-commerce sites. Perhaps we are beginning to take heed on a global scale. These findings, though seemingly discouraging, should provide renewed hope for the disabled community in that the matter is finally getting the attention that it deserves. This new revelation should provide some impetus for change toward greater equality on the web.
For more details on UK’s accessibility laws, visit the Disability Rights Commission website.